The Job

The Director of Business Insights, Analytics and Consumer Loyalty will be responsible for unleashing the power of retail and consumer data to support effective decision-making and drive profitable revenue across the enterprise. In addition to supporting the analytics needs of various business units (Merchandising, Consumer Marketing, Retail Operations, and Retail Development), the objective of this role is to uncover opportunities to grow the business, and influence short-term and long-term retail strategy. Another key purpose of this role is defining and deploying the Consumer Relationship Management strategy for our Ace Rewards Member program. Leveraging data analytics to drive our engagement with the most loyal consumers is a key tenant for profitable growth.

What you’ll do

• Provide insights and actionable solutions to support all functions of the Consumer Marketing Plan.
• Oversee and drive the strategy, segmentation and targeting of the Ace Reward program to drive profitable revenue with Ace’s best customers.
• Create the strategic vision for our Ace Rewards members program which includes; budgeting, consumer journey mapping with info & offers and outlining potential partnerships to drive ancillary revenue programs.
• Provide insights and actionable solutions to support Merchandising & Retail Operations
• Leverage internal and external insights and data to identify solutions to improve the economics, operations and relevancy of the store model, as well as drive profitable revenue at wholesale.
• Integrate Customer and Shopper Insights into key company initiatives along with internal Ace data and external industry data.
• Own all corporate level reporting relative to the customer and the store model (same store sales, metrics reports, Ace Rewards tracking, Long Term Strategy Growth Plan Progress Reports, etc.)

What you need to succeed

• 10 plus years’ experience in retail analytics, marketing research, product assortment analytics, customer segmentation. 3-5 years’ experience in managing a Consumer Loyalty/Club program is a plus.
• BS/BA in quantitative business, math, statistics, marketing or equivalent experience. MBA is a plus.
• Proven ability to generate transformational change by leveraging direct and indirect leadership skills with and key analytics driven insights.
• Ability to utilize the data to “story-tell” in a compelling manner to drive a strategic shift in the business or support an existing strategic priority for growth.
• Fundamental understanding of key financial and retail performance metrics
• Extensive familiarity with analytic and modeling tools (transactional and SKU-level data, CRM technologies, and segmentation/targeting using card behavior, and demographic data preferred). Must be knowledgeable of different quantitative research techniques; familiarity with various data sources
• Ability to provide end-to-end analytic support including pulling data, preparing analysis, interpreting data, and presenting the data/findings/strategic recommendations.
• Excellent verbal and written communication skills, and possess the ability to present information to external and internal groups
• Proficient in MS Word, Excel, Power Point, Access and statistical packages; experience with data mining and query tools; experience with Alteryx, SAS, or similar analytic software;
• Self-starter, strong drive, highly motivated to make change and bring about fact driven decisions.

Job Description

The Pizza Hut Loyalty team is looking for a well-rounded business analyst to join our team. We are looking for a strong hands-on candidate with a blend of proficient technical skills and strong business acumen. This candidate plays a key role in the strategic analysis and implementation of Loyalty customer data to support the development of the Loyalty Program targeted marketing strategy.

• Lead key phases of campaign management (planning, audience targeting, measurement, recommendation) with a strong focus on pre and post-analysis
• Define analysis, test & learn plan, objectives, audience targeting & measurement plan for loyalty targeted marketing initiatives
• Conduct timely customer analysis and identify opportunities for customer behavior change through analysis and associated program goals
• Present analysis results and translate into strategic recommendations

Minimum Requirements

• Hands-on proficient experience with SQL and Tableau
• Knowledge in direct marketing, Loyalty programs, campaign management, test & learn design, customer analytics, CRM, segmentation, modeling
• Retail and merchandising industry knowledge is a plus
• Strong organizational, time management and communication skills
• Strong problem solving skills with a “can-do” attitude

Company Summary

Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), serves and delivers more pizzas than any other pizza company in the world. With easy order options including the Pizza Hut app, mobile site, Facebook and Twitter messenger and Amazon devices, Pizza Hut is committed to providing an easy pizza experience – from order to delivery.

Founded in 1958, Pizza Hut has become the most-recognized pizza restaurant in the world, operating more than 16,400 restaurants in more than 100 countries.

Pizza Hut is also the proprietor of The Literacy Project, an initiative designed to enable access, empower teachers and inspire a lifelong love of reading. The program is rooted in the foundation set by the Pizza Hut BOOK IT! Program, which is the longest-running corporate supported literacy program, impacting more than 14 million students each year.

Every day, the people of TSYS® and Netspend® improve lives and businesses around the globe through payments. We make it possible for millions of people to move money between buyers and sellers using our payments solutions including credit, debit, prepaid and merchant services.  We are “People-Centered Payments”, and our team has the unique opportunity to help create a world in which payments make people’s lives easier and better. This is both a tremendous honor and an important responsibility for those who accept the challenge. If you are looking to make a valuable difference for people everywhere — and for yourself — we may have the right place for you.

You’re brilliant…  And we’re hiring.

TSYS is the leading third party payments processor globally and is well positioned for the future as a dynamic, yet stable, leader in the payments technology industry.  Our Loyalty business is at the heart of an exciting, consumer-oriented market landscape, and we hold a market-leading position.

We have an evolving agile culture and we move fast.  We also strive to maintain an environment where people and interactions are valued above process and tools.  As a Loyalty Portfolio Manager, you will be directly responsible for shaping the loyalty and marketing strategies and programs for some of the leading financial services brands in North America, most of whom are household names. You won’t be alone. We have a great team of people willing to share, help, and teach, as well as an ever-growing knowledge engine, which is invaluable to those eager to take initiative and grow professionally.

We value people who are experts in their field, care deeply about contemporary consumer experiences, and get things done for our clients and their customers. We are looking for an experienced, savvy client leader to join our team to help us deepen and strengthen our loyalty program competencies in delivering enhanced portfolio value to our clients. We strongly believe in people who know and know how to help clients and teams get things done, and who are comfortable with client engagement and program management. You will have the opportunity to contribute by gaining a deep understanding of our product and technology, and by translating that knowledge into a continuous account and portfolio roadmap through your own experience.

On a Day-to-Day basis you will:

• Collaborate closely with clients and TSYS Loyalty management to develop and articulate portfolio and program growth strategies to increase active accounts and drive rewards activity for your assigned clients and their customer and product portfolios.
• Conceptualize, shape, communicate and manage portfolio plans and proposals to help meet client objectives.
• Communicate and sell new Loyalty products and capabilities to clients where applicable to help meet their portfolio engagement goals and KPIs.
• Monitor portfolio performance metrics across the customer lifecycle.
  • Collaborate with the analytics and solution delivery teams to maintain an intimate knowledge of the clients’ portfolio metrics and trends.
  • Provide key insights and recommendations to clients to improve overall portfolio performance.
  • Work closely with the analytics, marketing, and solution delivery teams to help drive engagement and stimulation throughout the customer lifecycle in support of objectives.
  • Cultivate an in-depth knowledge of credit card and bank product economic models.
• Collaborate with marketing to maintain a continuous pulse on market competitive landscapes of assigned clients and provide consultative thought leadership.
• Develop and maintain a working knowledge of loyalty, payments, and credit card industry and market trends.
• Develop, shape, review and present solutions proposals to clients to with effort estimates and delivery timeframes from Project Management. Applying account experience and client complexities to include:  Contractual terms and amendments, relationship status, strategic roadmap, client goals and drivers, P&L impacts, etc.
• Collaborate with TSYS product development team on client initiatives, product roadmap input, feature implementation, tools and automation improvements, and product issues.
• Developing and maintaining strong client relationships obtaining a deep understanding of the client’s products, services, organizational and operational structures, and corporate culture.
• Chief negotiator between the client and other TSYS Loyalty teams.
• Client communications and inquiries to include:
  • Conduct/participate in client project status meetings.
  • Delivery of SLA Performance metrics.
  • Delivery of comprehensive portfolio business reviews to key client stakeholders.
  • Conduct client workshops to develop portfolio strategies and marketing plans.
  • Client financials, billing and contractual related items.
  • Participation in service call reviews.
  • Prioritization of client projects for the Project Management delivery team.

You should apply if you:

• Relish helping clients, teams, and individuals solve complex business and strategic problems, as well as product and systems solutions challenges
• Are energized by the challenge of analyzing portfolios and metrics to deliver technology-based rewards and marketing solutions to clients and their customers
• Have both experience with client relationship interactions and hands-on financial product or rewards experience
• Have passion for and experience in helping to drive plans and teams to improve client outcomes
• Love growing your knowledge and skills in contemporary consumer experiences, data analytics, and marketing approaches and methods
• Love gaining deep knowledge of data, consumer behaviors, and competitive becnhmarks
• Like solving puzzles and problems

You’d be a particularly good fit if you:

• Have an obsession with data and metrics to guide your priorities and decisions
• Are able to build credible relationships and rapport with external and internal clients
• Are able to collaborate openly within a mixed team of marketing, delivery, and financial data analysts
• Consider client challenges and requirements a puzzle to be solved, and you get energy from that “work”
• Are a multi-tasker who can think on the fly and is comfortable around technology
• Have the ability to analyze a problem, organize thoughts and recommend approaches
• Are a creative thinker, comfortable pushing the boundaries of standard industry practices
• Are driven to learn as a person and develop as a professional

Education & Experience

• Bachelors or Masters Degree with at least 4 or more years of experience as product owner, marketing director, relationship manager, or similar
• Relevant experience managing or analyzing programs, portfolios, or products for external clients or as an owner of a product or portfolio for an organization
• External client-facing experience is preferred

Description

Do you see yourself as the Manager, Luxury Loyalty Programs for the Multi-Brand and Relationship Marketing team?

What’s your passion? Whether you’re into tennis, shopping or karaoke, at IHG we’re interested in YOU. At IHG we employ people who apply the same amount of care and  passion to their jobs as they do their hobbies – people who put our guests at the heart of everything they do. And we’re looking for more people like this to join our friendly and professional team.

This role is predominantly focused on managing the delivery of the global luxury loyalty programs to ensure a best in class experience for members, hotels and IHG. Responsible for leading marketing and communications efforts for the program, including member communications, and serve as global steward for the InterContinental Ambassador brand identity.

Essential Duties and Responsibilities –

• Utilize member insights and research to help recommend, develop and launch planned  program communications.
• Develop expertise on luxury marketplace and consumer needs.
• Manage communications and marketing strategy for global luxury programs, and  ensure all communications are on brand and convey the most relevant information to members for that channel and deliver on defined ROI.
• Oversee member card fulfillment and work with operations team to improve processes to ensure efficiencies in time and delivery.
• Manage yearly migration process for members who maintain, earn or lose status within  the program.
• Agency and stakeholder management for creative and development of key initiatives,  including brand identity.
• Serve as expert for global Luxury Loyalty team. Receive and address questions and requests on loyalty programs from key stakeholders and hotels, and proactively  compile, communicate and present key program updates and reporting/analysis.
• Represent loyalty programs team at key meetings/forums as needed.
• Budget development and management for luxury loyalty program initiatives.

Qualifications

Education –

Bachelors or Masters degree in relevant discipline or an equivalent combination of education and experience.

Experience –

8+ years progressive work related experience with demonstrated understanding of multiple business processes related to the position including marketing development, implementation and or management (preferably within the travel industry).

Technical Skills and Knowledge –

•        Strong knowledge of marketing principles, including strategic concept development for new products/programs and market research.
•        Cursory knowledge of data flows within the Company.
•       Cursory knowledge of loyalty program databases and operating systems.
•        Experience with Microsoft PowerPoint, Excel and Word
•       Demonstrated communication skills including ability to present to all levels of the organization, ability to influence and ability to build and maintain internal & external relationships.
•        Demonstrated project management skills in organizing, planning and executing mid to large size projects from conception through implementation.
•        Budget development/management
•       Brand management
•        Program or promotion strategy development and implementation
•       Preferably, demonstrated success working with a geographically-dispersed team.

In return we’ll give you a competitive financial and benefits package which can include healthcare and dental coverage, disability and life insurance, and a matched 401(k) program. Hotel discounts worldwide are available as well as the chance to work with a great team of people. Most importantly, we’ll give you the room to be yourself.

Qualifications

Job Description

Description

When you’re a part of IHG, you’re more than your job title. And that’s what we love – the individual talents, interests and dreams that make you who you are.

Join the Global Marketing team at IHG and we won’t expect you to conform to any stereotype – because we know that a team with different perspectives and passions can only make us stronger.

What you will need is ambition, talent and some key skills. For this vital role, we’re looking for someone who will direct the multi-year vision and ownership for IHG Business Rewards and any future B2B extension programs and is accountable for the development and implementation of innovative region specific loyalty initiatives (and/or for specific key in-region markets) to build deep customer loyalty and improved market share. The Director, B2B Loyalty Programs delivers to the region(s) expertise in loyalty trends and continuous improvement of B2B loyalty program. He/She sets regional B2B loyalty deployment strategies to ensure program standards are maintained (e.g. Enrollments, Recognition, Training) and maintains ownership of Global & Regional program deployment tools (e.g. Loyalty Champion). The Director leads the implementation of B2B loyalty-specific Global Sales & Marketing (GSM) strategic initiatives and ensures alignment with the regional strategies. The role is accountable for the delivery of budgeted B2B loyalty revenues. He/She works in close alignment with global B2C loyalty team to ensure product roadmaps and technical capability is developed to respond to regional needs (e.g. loyalty platforms, CRM tools). The Director, B2B Loyalty Programs creates a first class development environment that strengthens team pride and alignment with business objectives. He/She constantly seeks out insights on competitors and loyalty trends to improve programs and processes that can strengthen our company’s competitive edge. This leader will become an integral point of contact to the Commercial team so as to provide advice on opportunity areas and recommendations for improving the business while achieving the Company’s objectives.

Essential Duties and Responsibilities – (Key Activities)

• Create annual business plans, budgets and performance targets to achieve department goals in B2B customer loyalty, revenue production and cost control.
• Guide and maintain a culture of continuous understanding of global and regional loyalty trends and program improvement to maintain a competitive advantage and deliver higher customer loyalty.
• In partnership with global loyalty owners responsible for the regional B2B loyalty experience and delivery of program communications. Collaborates with regional deployment teams to ensure program standards are maintained (e.g. Enrollments, Recognition, Training).
• Direct regional program input with Global team who has final accountability for main cost levers (breakage, Redeemed Point Cost) to maximize the efficiency of the P&L and prevent future liability exposure. Lead strong regional collaboration with the global team as they create and direct financial policy for: 1) the B2B loyalty program cash reserve (over $280 million) by managing the main cost levers (Redeemed Point Cost; Breakage), directing outside actuarial inputs and monitoring customer point usage trends; and 2) setting reward pricing policy (both pricing to consumers and reimbursements to vendors/hotels).
• Sponsors and / or leads multi-functional, regional task forces/project groups to scope and implementB2B loyalty program advancements and products in-tune with overall strategic prioritisation.
• Influences the annual global strategic planning process to represent key regional initiatives and focus markets.
• Establishes extensive knowledge base through internal and external sources in order to define and set an innovative agenda for regional B2B loyalty delivery. Identifies and responds to key consumer/industry trends and determines future regional B2B loyalty scenarios.
• Create an environment for a highly engaged team and lead towards maximum effectiveness by developing team members towards their full potential, assigning roles/tasks that facilitate personal growth and shepherding people over time toward roles where they continue to develop and operate suited to their professional areas of strength.
• Lead assigned functions within established budgetary and manpower plans; establish goals, performance standards, and operating procedures for assigned functions. Participate in creation and management of department staffing and capital budgets.
• Responsible for monitoring performance and developing recommendations for improvements of member guest experiences through B2B loyalty program at hotel level and through IHG Guest Relations.
• Direct and oversee the design and development of significant and highly complex projects to ensure business objectives are meet and exceeded.
• Establish and maintain relationships with peer management, including global loyalty owners, worldwide sales, centralized IT groups, regional brand teams and develop a strong working knowledge of all regional Commercial business functions and objectives.
• Develop competency and understanding of the Digital, Loyalty and Partner Marketing business and strategic direction to ensure accurate translation of requirements into specifications to global loyalty owners.
• Plan, organize, control and lead subordinate functions within established schedules, budgetary and manpower plans; establish goals, performance standards and operating procedures for assigned functions. Participate in creation of department staffing and capital budgets.
• Coach and develop team members; hire, fire, assess, discipline, document performance, recommend salary and classification changes. Act as an advisor to subordinate managers or staff to help meet established schedules and/or resolve technical or operational problems.

Required Qualifications

Education

Bachelor’s or Master’s Degree in a relevant field of work or an equivalent combination of education and work related experience.

Experience

10 + years progressive work related experience with demonstrated proficiency in multiple disciplines/technologies/processes related to the position including loyalty experience and 5 to 7 years of managing teams and / or significant complex projects.

Technical Skills and Knowledge

• Demonstrated knowledge and proficiency in the interpretation and translation of market research into actionable information.

• Demonstrated knowledge and understanding of travel loyalty programs.

• General understanding of database tools, data warehousing and data mining.

• Understanding of hotel operations and the data flows within the Company.

• Demonstrated proficiency in identifying, directing and developing effective marketing creative and copy.

• Experience in managing 3rd party marketing agencies

• Demonstrated financial proficiency to manage program financials.

• Understanding and knowledge of regional markets and key unique geographies.

• Understanding and awareness of data privacy laws.

• Demonstrated project management experience in organizing, planning and executing large-scale projects from conception through implementation.

• Demonstrated experience in leading and developing people.

• Demonstrated effective verbal and written communication skills for the purpose of providing information to clients, vendors, and staff.

Position Summary:
The Loyalty Program Manager manages the strategy development, execution of new initiatives, and affiliations performance. This role takes on day-to-day business management and strategy development responsibilities for the Contractor Alliance Program and other programs within the Strategic Marketing Organization. The manager is also responsible for focusing on developing and growing the relationship we have with strategic members in the CAP program. The Loyalty Program Manager is responsible for Strategic Partnership development to provide non product value added services and capabilities to CAP members with a focus on our highest value CAP members. The Loyalty Program Manager reports to the Director – Affiliations. This position will have 1-2 direct reports and will coordinate closely with segments leads. Travel is expected to be ~30%.

Position Responsibilities:
Helps develop the strategy and infrastructure for Affiliation Program growth
Short range strategy development inputs and evaluation
Delivery against annual program, segment, and profit goals
Marketing and sales tool strategy and budgeting
Affiliation program competitive analysis and game plans
Creation and delivery of enhanced non-value add services and partnerships
New process, product, and technology innovation business case development
Supporting manager for the Affiliations Director in articulating and implementing the short term affiliations growth goals along with go to market strategy and initiatives
Primary day to day responsibility for managing resource(s) responsible for program operations, vendor management, etc.
Primary short term responsibility for accelerating Affiliation Programs contribution to business results via improved strategy definition, operational excellence, and financial performance.
Primary long term focus is on achieving Affiliation Program member engagement & alignment to defend and grow JH share and profitability
Lead Affiliation program team member(s) responsible for CAP and other program execution.
Oversees the development of Affiliations program marketing objectives, partners with marketing team on the deployment of marketing activation and program tools
Understands market conditions and competitive strategies and creates business plans to address opportunities and threats
Leads development and usage of management and program reporting tools to track progress against goals and identify strategy shifts
Gains deep understanding of our Contractors and Home-owners and develops compelling customer and market benefits to ensure contractor alignment with JH, drive member acquisition and retention
Leads strategic thinking and recommendations for driving increased Contractor acquisition and alignment with R&R Segment, and Sales organization
Identifies gaps and helps lead sales specialist and R&R segment team program knowledge coaching and development
Works with various cross-functional partners including: Marketing, Finance, Supply Chain, Sales, R&D, HR, and Product Management
The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.

Knowledge, Skills, and Abilities

Required:
Excellent leadership, project management, collaboration skills and the ability to drive results
Ability to proactively manage multiple projects in a fast paced, change oriented environment, yet flexible enough to adapt to changes
Ability to analyze business and market trends and partner feedback to better refine product offerings and drive business growth
Strong bias for results and can work independently as well as interact effectively across functions and at all levels
Ability to achieve alignment and buy in for strategies and plans to drive achievement of goals
Demonstrated ability to successfully understand profit and loss techniques and skills to develop and evaluate business goals and strategies, analyze information to derive insights and implications to initiate planning and/or re-planning, and controlling actual results versus budget
Superior interpersonal and written/oral communication skills with the ability to relate well and cooperate with others to effectively coordinate activities and accomplish goals
Demonstrated advanced skills with the standard features of various personal computer word processing and spreadsheet software (Microsoft Word and Excel, PowerPoint, Outlook, Internet, SmartSheet, and proprietary software)
Willingness and ability to travel up to 30%

Education/Experience

Required:
Bachelor’s Degree in Sales, Marketing, Business, or related field (MBA preferred).
8-10 years of experience in loyalty program management, partnership management, or customer relationship management.
Proven project management experience in a cross-functional environment
Business to business plus business to consumer marketing experience (preferred) .
Sales or business development experience (preferred).

There’s no one else like us. Wyndham Hotel Group is a hotel industry giant with an unmatched presence of more than 8,100 hotels and approximately 708,500 rooms in 78 countries. We’re a hospitality powerhouse, with iconic brands united by the richest and simplest rewards program in the business.

Our brands include: Super 8®, Days Inn®, Howard Johnson®, TRYP by Wyndham®, Ramada Worldwide®, Ramada Encore, Microtel Inn & Suites by Wyndham®, Hawthorn Suites by Wyndham®, Wingate by Wyndham®, Travelodge®, Knights Inn®, Baymont Inn & Suites®, Wyndham Garden®, Wyndham Hotels and Resorts®, Wyndham Grand®, Dazzler® Hotels, Esplendor® Boutique Hotels, The Trademark Hotel Collection®, AmericInn® and Dolce Hotels and Resorts®.

The blue thread that ties them all together is Wyndham Rewards®, the richest and simplest rewards program in the business. Wyndham Rewards has revolutionized the loyalty landscape, offering members a simple-to-use, generous points-earning structure along with a flat, free night redemption rate – the first of its kind for a major rewards program. Wyndham Rewards® members – over 53 million and counting – have the chance to earn and redeem points for hundreds of rewards options around the world every day.

Headquartered in Parsippany, N.J., with offices around the globe in London, Shanghai, Buenos Aires, Dubai and other cities, Wyndham Hotel Group employs over 8,800 associates worldwide.

The Manager/Senior Manager, Loyalty Program Integration Responsibilities include:

Lead cross-functional team projects across a broad set of stakeholders, clearly aligning on business and data needs, managing to aggressive timelines, and delivering results to deliver on program integration

Map out and manage complex and dynamic project plans to support the full integration of the loyalty programs, including the migration of member databases, enhancements to program value proposition and elite benefits, B2B and B2C communications strategy, operational SOPs and processes, technology platform migration, and more

Conduct internal and external analysis to build a fact base, assess loyalty program synergies and trends, identify innovative opportunities, and present insights with customer-centric recommendations to leadership

Collaborate with research and analytics teams to identify reporting requirements to monitor and measure the effectiveness of programs and campaigns with the goal of leveraging data-informed insights to build strategic recommendations

Develop and foster strong relationships with internal and external stakeholders, including managing requests and supporting quarterly business reviews for both managed and franchised hotel owners

Bring creative energy, challenge established thinking, and discover new and innovative ways to solve customer problems while enhancing the customer experience throughout all stages of the lifecycle

Facilitate weekly project status meetings, providing key updates to senior leadership

Qualifications:
Experience/Education

Minimum of 3 years loyalty membership program or CRM strategy experience, preferably within the hospitality industry

MBA preferred

Project management and/or consulting experience a plus

Abilities/Key Competencies/Skills

Excellent project management skills and ability to manage several diverse and complex projects simultaneously while remaining calm under pressure

Demonstrated success in motivating and driving results within a cross-functional environment

Skilled in developing and managing successful internal and external relationships

Excellent organizational skills and flawless attention to detail

Comfort with the dynamic nature of new program/product development

Understanding of CRM technology platforms and dependencies

Team player with a positive attitude and the ability to motivate others

Strong orientation to analytical rigor and problem solving

Expert communication skills, including the ability to create/tailor presentations to different audiences; ability to easily communicate across all levels (executives, employees across multiple disciplines)

Right/left brain balance – knack for innovation and creativity paired with strong attention to detail

Solid financial acumen, budget management skills, and ability to drive financial metrics

Customer-obsessed with a passion for innovation, personalization, and customer experience