On Tuesday, October 14, 2014 I will be presenting a free webinar: An Insider’s Guide to Loyalty, hosted by Paytronix. The webinar focuses on many of the things that restaurant chains need to know when considering a potential customer loyalty program. It’s based on my experiences helping restaurant companies evaluate the potential of a loyalty program and launch and manage loyalty programs. If you’re involved in any capacity with restaurant marketing you won’t want to miss this. Things that I cover in this webinar include:
- The most common dilemma facing restaurant companies as they consider a loyalty program. If your company has experienced what I describe as the “circular conversation” about loyalty, you’ll find this helpful. I’ll show you how to help guide your company on the right track and get off the treadmill by making a decision – one way or the other.
- How to determine if a loyalty program is appropriate for your company.
- What a well-designed and well-managed loyalty program might do for your business.
- A proven, step-by-step approach to evaluating the financial impact of a loyalty program on your business.
- Critical success factors in loyalty marketing.
It’s Tuesday, October 14, 2014 at 1:00 PM eastern time. Space is limited. Click here to register.