Category Archives: The Palm

List of Restaurant Loyalty Programs – March 13, 2016

LoyaltyPulse Research Finds an Effective Restaurant Loyalty Rewards Program may increase Guest Visits by 35%

LoyaltyPulse Research Finds an Effective Restaurant Loyalty Rewards Program may increase Guest Visits by 35%

LIST OF RESTAURANT LOYALTY REWARDS PROGRAMS AS OF MARCH 13, 2016

Have we missed one? Let us know.

BJs Brewhouse Premier Rewards

Brenner’s Steakhouse Rewards

Bubba Gump Shrimp Co. Rewards

Cadillac Bar Rewards

California Tortilla Burrito Elito

Carmelo’s Rewards

Champps Americana MVP League

Charlie Brown’s Steakhouse Handshake Club

Chart House Rewards

Cheese Burger in Paradise Board Club

Copeland’s of New Orleans Lagniappe Club

Churchill’s Pub

Cosi CosiCard

Crave Loyalty

Dave and Busters Rewards

Davinci Group Frequent Diner Club

Dunkin’ Donuts

Del Frisco’s Steak House Rewards

Don Pablos Habeneros Club

Duffy’s Sports Grill MVP

El Pollo Loco My Loco Rewards

Erbert and Gerbert’s Sandwich Society

Farrelli’s Pizza Fire Club

Freebirds Fanatic Rewards

Gastronomy Frequent Diner

Genghis Grill Khan’s Reward Kard

Gordon Biersch Passport Rewards

Grotto Pizza Swirl Rewards

Hard Rock Rewards

HWY 55 Burgers

J.P. Licks Cow Card

Kabuki Japanese Restaurant Red Mask Club

Kings Family Restaurants Royal Rewards

Kobe Japanese Steakhouse Kobe Rewards

LaMotta’s Italian – Belly Rewards

Landry’s Seafood Rewards

Landry’s Select Club

Lettuce Entertain You Frequent Diner Club

Levy Restaurants

Louisville Originals

Max & Ermas Good Neighbor Rewards

Max Restaurant Group Max Vantage

McCormick & Schmicks Rewards

Mellow Mushroom Beer Club

MOGL

Morton’s The Steakhouse

My Loyal Family

Old Chicago World Beer Tour

Ox & Pen Chicago

Outback Steakhouse My Outback Rewards

P.F. Changs Warrior Rewards

Pacifica Seafood Rewards

Panera Bread My Panera

Papa Gino’s Rewards/D’Angelo’s Rewards

Papa Johns Papa Rewards

Parasole Restaurant Holdings Dining Club

Phillip’s Seafood Friend’s of Phillips

Pita Pit Pit Card

Pizza Ranch Rewards

Qdoba Rewards

Rain Forest Cafe Rewards

Red Mango Club Mango

Red Robin Red Royalty

Restaurant.com Rewards

Restaurants America Frequent Diner

Restaurants Unlimited Eat, Drink & Earn

Rewards Network

Rock Rewards

Ruby’s Diner Jitterbug Club

Rusty Pelican Rewards

Smokey Bones Bones Club

Specialty Restaurants Loyalty Club

My Starbucks Rewards

Stoney River Legendary Rewards

Sullivan’s Steakhouse Rewards

TGI Friday’s Gimme More Stripes

The Counter The List

The Palm 837 Club

Tumbleweed Tex Mex Grill My Tumble Bucks

The Palm 837 Club




The Palm’s 837 Club is one of those restaurant loyalty programs that have been around so long that it’s been a model for other restaurants to use when contemplating and developing their own restaurant loyalty programs. The 837 Club is one of the early models that proved the viability of membership fees in rewards programs.

From the company’s website:

We often say that The Palm isn’t a chain – it’s a family. This is true for our staff members, our customers, and for the extended family of loyal patrons who participate in The Palm’s 837 Club.

The 837 Club is our way of giving back to the guests who keep coming back. Once you become a member, you’ll receive Club Points every time you visit The Palm that can be redeemed for special rewards ranging from a complimentary dessert to a weekend getaway for two. A one-time fee of $25 earns you membership and a $25 gift card towards your next Palm meal or happy hour bar visit. You’ll also receive our members-only newsletter, Just Rewards, an insider’s guide to The Palm featuring the latest news plus members only offers and events.

The structure of the program is a classic points to rewards model, in which points are banked and converted to rewards when the member decides to convert to rewards. You can save the points, you can redeem the points. Some members in programs like this accumulate so many points that they need high-end rewards as a target to save for. And there is no shortage of those high-end rewards in the 837 Club. Under the current program structure you can get anything from an appetizer or dessert at the 250 point level to a $200 Tiffany and Company Gift card at the 2,000 point level to a 4-day/3-night trip for two to France’s Baron Eric De Rothschild’s private chateau at the 150,000 level.

SEE WHAT’S HAPPENING RIGHT NOW AT THE PALM – via Twitter


MORE INFORMATION

For more information, visit The Palm 837 Club Website.

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