Category Archives: Restaurant Coalition Loyalty Program

List of Restaurant Loyalty Programs – March 13, 2016

LoyaltyPulse Research Finds an Effective Restaurant Loyalty Rewards Program may increase Guest Visits by 35%

LoyaltyPulse Research Finds an Effective Restaurant Loyalty Rewards Program may increase Guest Visits by 35%

LIST OF RESTAURANT LOYALTY REWARDS PROGRAMS AS OF MARCH 13, 2016

Have we missed one? Let us know.

BJs Brewhouse Premier Rewards

Brenner’s Steakhouse Rewards

Bubba Gump Shrimp Co. Rewards

Cadillac Bar Rewards

California Tortilla Burrito Elito

Carmelo’s Rewards

Champps Americana MVP League

Charlie Brown’s Steakhouse Handshake Club

Chart House Rewards

Cheese Burger in Paradise Board Club

Copeland’s of New Orleans Lagniappe Club

Churchill’s Pub

Cosi CosiCard

Crave Loyalty

Dave and Busters Rewards

Davinci Group Frequent Diner Club

Dunkin’ Donuts

Del Frisco’s Steak House Rewards

Don Pablos Habeneros Club

Duffy’s Sports Grill MVP

El Pollo Loco My Loco Rewards

Erbert and Gerbert’s Sandwich Society

Farrelli’s Pizza Fire Club

Freebirds Fanatic Rewards

Gastronomy Frequent Diner

Genghis Grill Khan’s Reward Kard

Gordon Biersch Passport Rewards

Grotto Pizza Swirl Rewards

Hard Rock Rewards

HWY 55 Burgers

J.P. Licks Cow Card

Kabuki Japanese Restaurant Red Mask Club

Kings Family Restaurants Royal Rewards

Kobe Japanese Steakhouse Kobe Rewards

LaMotta’s Italian – Belly Rewards

Landry’s Seafood Rewards

Landry’s Select Club

Lettuce Entertain You Frequent Diner Club

Levy Restaurants

Louisville Originals

Max & Ermas Good Neighbor Rewards

Max Restaurant Group Max Vantage

McCormick & Schmicks Rewards

Mellow Mushroom Beer Club

MOGL

Morton’s The Steakhouse

My Loyal Family

Old Chicago World Beer Tour

Ox & Pen Chicago

Outback Steakhouse My Outback Rewards

P.F. Changs Warrior Rewards

Pacifica Seafood Rewards

Panera Bread My Panera

Papa Gino’s Rewards/D’Angelo’s Rewards

Papa Johns Papa Rewards

Parasole Restaurant Holdings Dining Club

Phillip’s Seafood Friend’s of Phillips

Pita Pit Pit Card

Pizza Ranch Rewards

Qdoba Rewards

Rain Forest Cafe Rewards

Red Mango Club Mango

Red Robin Red Royalty

Restaurant.com Rewards

Restaurants America Frequent Diner

Restaurants Unlimited Eat, Drink & Earn

Rewards Network

Rock Rewards

Ruby’s Diner Jitterbug Club

Rusty Pelican Rewards

Smokey Bones Bones Club

Specialty Restaurants Loyalty Club

My Starbucks Rewards

Stoney River Legendary Rewards

Sullivan’s Steakhouse Rewards

TGI Friday’s Gimme More Stripes

The Counter The List

The Palm 837 Club

Tumbleweed Tex Mex Grill My Tumble Bucks

List of Restaurant Loyalty Rewards Programs – July 19, 2013

Loyalogy List of Restaurant Loyalty Rewards Programs

Loyalogy List of Restaurant Loyalty Rewards Programs

Our latest updated list of restaurant loyalty rewards programs. Do you know of a program we’ve missed? If so, please let us know.

BJs Brewhouse Premier Rewards

Brenner’s Steakhouse Rewards

Brio Tuscan Grille – My Brio Rewards

Bubba Gump Shrimp Co. Rewards

Cadillac Bar Rewards

California Pizza Kitchen Pizza Dough

California Tortilla Burrito Elito

Champps Americana MVP League

Charlie Brown’s Steakhouse Handshake Club

Chart House Rewards

Cheese Burger in Paradise Board Club

Copeland’s of New Orleans Lagniappe Club

Churchill’s Pub

Cosi CosiCard

Crave Loyalty

Dave and Busters Rewards

Davinci Group Frequent Diner Club

Dunkin’ Donuts

Del Frisco’s Steak House Rewards

Don Pablos Habeneros Club

Duffy’s Sports Grill MVP

Erbert and Gerbert’s Sandwich Society

Farrelli’s Pizza Fire Club

Fox and Hound All Star Club

Freebirds Fanatic Rewards

Gastronomy Frequent Diner

Genghis Grill Khan’s Reward Kard

Gordon Biersch Passport Rewards

Grotto Pizza Swirl Rewards

Hard Rock Rewards

Hurricane Grill and Wings Flavor Rewards

HWY 55 Burgers

J.P. Licks Cow Card

Kabuki Japanese Restaurant Red Mask Club

Kings Family Restaurants Royal Rewards

Kobe Japanese Steakhouse Kobe Rewards

LaMotta’s Italian – Belly Rewards

Landry’s Seafood Rewards

Landry’s Select Club

Lettuce Entertain You Frequent Diner Club

Levy Restaurants

Louisville Originals

Max & Ermas Good Neighbor Rewards

Max Restaurant Group Max Vantage

McCormick & Schmicks Rewards

Mellow Mushroom Beer Club

MOGL

Morton’s The Steakhouse

My Loyal Family Rewards

Old Chicago World Beer Tour

Ox & Pen Chicago

Outback Steakhouse My Outback Rewards

P.F. Changs Warrior Rewards

Pacifica Seafood Rewards

Panera Bread My Panera

Papa Gino’s Rewards/D’Angelo’s Rewards

Papa Johns Papa Rewards

Parasole Restaurant Holdings Dining Club

Phillip’s Seafood Friend’s of Phillips

Pita Pit Pit Card

Pizza Ranch Rewards

Qdoba Rewards

Rainforest Cafe Rewards

Red Mango Club Mango

Red Robin Red Royalty Rewards

Restaurant.com Rewards

Restaurants America Frequent Diner

Restaurants Unlimited Eat, Drink & Earn

Rewards Network

Rock Bottom Rock Rewards

Ruby’s Diner Jitterbug Club

Rusty Pelican Rewards

Smokey Bones Bones Club

Specialty Restaurants Loyalty Club

My Starbucks Rewards

Sullivan’s Steakhouse Rewards

TGI Friday’s Gimme More Stripes

The Counter The List

The Palm 837 Club

Tumbleweed Tex Mex Grill My Tumble Bucks

Lettuce Entertain You Frequent Diner Club

Lettuce Entertain You




Lettuce Entertain You’s Frequent Diner Club offers a sophisticated loyalty program for customers at nearly 70 locations across the country. The basic premise of the program is that after purchasing a Frequent Diner card for a one time 25 dollar enrollment fee, diners can begin racking up points for every dollar they spend at participating restaurants.

What sets LEYE’s rewards program apart are the options the program offers customers in terms of how to save and spend their points. At its most basic level, customers receive 10 dollars in dining rewards for every 140 dollars that they spend at one of the restaurants. For the more goal oriented diner, the Frequent Diner’s Club offers an extensive rewards program beyond dining rewards. Members can save their points for cooking classes, spa getaways, and resort vacations. All of these points can be checked on the customer’s online account or on LEYE’s convenient Lettuce Eats mobile app, which also allows customers to post reviews, view menus, and get directions to nearby LEYE locations.

The Reward’s Club’s perks are not limited to the rewards points that customers accrue from dining out. Members will also receive emails with offers and discounts on a variety of products and services. As with the spa trips and resorts, LEYE looks to retain customers by offering them incentives ranging from White Sox tickets to deals on concert tickets and wine club memberships.

Lettuce Entertain You takes its program further by offering its members the option of becoming a silver or gold member. The LEYE website details the advantages (and requirements) of being a preferred member:

First, you’ll earn more points per dollar spent: 1.25 for Silver, and 1.5 points per dollar spent for Gold. Second, you’ll be that much closer to being able to redeem your points for special rewards (click here to view the rewards). And third, Gold Level Members receive Priority Reservation privileges at Lettuce restaurants.

Once you have reached Silver or Gold status, you will keep that status through the following calendar year. You will need to spend $2,500 in the calendar year to keep your Gold status and $1,000 in the calendar year to keep your Silver status.

The Rewards Club Program also gives customers the option of “banking” their rewards, which, according to the Rewards Club website, allows members greater flexibility in terms of saving and using their points:

You may choose to bank your points until the end of the calendar year (January 1 to December 31) to save for premium rewards. Choose the banking option on your online profile. All points must be redeemed at the end of the year.  If you have not reached 1,400 or more points by December 31, your points will automatically be redeemed and credit will be transferred to your Rewards Card.  If you have not redeemed your points by December 31, you will receive a letter outlining your options.

LEYE seems to have an ambitious plan to keep customers coming back (and spending large sums of money while dining). The diversity of perks that LEYE offers its customers, from discounted dining to specials on travel and entertainment, speaks to the competition in the market. For more information, visit the website.

WHAT’S HAPPENING RIGHT NOW AT LETTUCE ENTERTAIN YOU


Restaurant.com Selects Badgeville to Reward Customer Loyalty Using Gamification



Restaurant.com Selects Badgeville to Reward Customer Loyalty Using Gamification (via PR Newswire)

Nation’s largest dining deals site launches new rewards program powered by the #1 gamification platform to increase social loyalty REDWOOD CITY, Calif. and ARLINGTON HEIGHTS, Ill., Feb. 13, 2013 /PRNewswire/ — Badgeville, the #1 gamification platform, and Restaurant.com, the nation’s largest dining…

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Restaurant.com Launches New Rewards Program

Restaurant Dot Com Rewards Logo

In case you’re not familiar with Restaurant.com, here’s a summary of what they do, from their website:

We Help Communities Thrive and Prosper

Restaurant.com enables local restaurants and small businesses to give diners the best deal on every meal. We help diners find and use local restaurants, driving new customers and bringing back old ones, providing great value to the diner, and strengthening local economies. Restaurant.com Gift Certificates match diners with great savings at new restaurants. Your favorite restaurant is in your neighborhood – maybe you just don’t know it yet. Restaurant.com is here to help.

So this new rewards program of theirs may have some interesting appeal. We know from our LoyaltyPulse research study that 73% of consumers would like one rewards program that is honored at multiple restaurant brands. The local aspect may have some legs with certain consumers as well, as the ‘buy local’ trend gets greater traction. The key to this program is whether or not the value proposition is strong enough and certain enough. We also know from our research that 4 out of 5 consumers prefer a clearly-defined rewards program proposition over periodic surprises. Here’s a sentence lifted directly from the Restaurant.com Rewards Program’s terms and conditions:

The primary Rewards are virtual recognitions such as badges and status levels.

Here’s an excerpt from the press release about the new program:

ARLINGTON HEIGHTS, IL (February 7, 2013) – Restaurant.com, the nation’s largest dining deals site, announced the launch of a new rewards program which enables participants to earn points, badges, and advance on the Restaurant.com Rewards Leaderboard. Diners earn rewards by shopping, sharing on social channels and participating in promotions. The game-like rewards experience highlights and enhances the thousands of dining opportunities Restaurant.com has to offer.

“Restaurant.com Rewards offers a variety of fun interactive perks for shoppers,” said Christopher Krohn, President and CMO, Restaurant.com. “We are excited to provide our customers yet another way to discover amazing dining discounts and be rewarded for their engagement and loyalty.”

Restaurant.com customers can begin playing immediately by logging into their account. When they complete a reward-worthy action, participants receive a message of congratulations as well as a clue about what to do next to achieve additional points and badges. Customers start at the “Newbie” level and continue to “level-up” as they earn points and complete fun shopping “missions.”

Restaurant.com will also host a range of playful promotions and sweepstakes through its rewards program. As customers progress their way up toward higher levels, they unlock additional badges and may earn special surprises such as free Restaurant.com gift certificates and other rewards. From now through February 15, 2013, Restaurant.com Rewards participants can earn the “Nifty Fifty” badge with the chance to win a year’s supply of $50.00 eCertificates (12 free $50 eCertificates). Restaurant.com will reveal other limited edition special badges to participants throughout the year.

Stay tuned.  For more information, check out the Rewards Section at the Restaurant.com website.

McCormick & Schmick’s Rewards

McCormick & Schmicks Store Front




The former McCormick & Schmick’s Preferred Guest program converted to the Landry’s Select Club at the end of 2012. Landry’s Select Club is the single, multi-brand restaurant loyalty rewards program that allows members to earn and redeem at more than 400 locations in 31 states throughout the United States. We know from our LoyaltyPulse national study of consumer attitudes and behavior relating to restaurant rewards programs that 73% of consumers want a rewards program honored at multiple restaurant brands. Good news for McCormick & Schmick’s and Landry’s Select Club. Member’s be be more happy with the expanded versatility of their program.

Here’s a little bit about McCormick & Schmicks:

Bill McCormick and Doug Schmick teamed up in the 1970s before going on to establish more than 80 restaurants throughout the country. Over time, McCormick & Schmick’s became the nation’s premier family of seafood restaurants. The combination of an open imagination and a respect for tradition is what makes McCormick & Schmick’s the classic and successful business that it is today.

Each McCormick & Schmick’s restaurant is uniquely designed to create an inviting, original and relaxed atmosphere, where guests can enjoy the highest quality dining experience. Our restaurants are situated in a broad array of locations – from downtown urban cores to suburban retail-driven centers.

Each McCormick & Schmick’s Seafood Restaurant’s menu is printed twice daily, featuring the signature “Fresh List” highlighting an impressive number of fresh seafood varieties, in addition to aged steaks, poultry, entrée salads and pasta. McCormick & Schmick’s commitment to local freshness is apparent in the seasonally inspired dishes and regionally inspired preparations offered.

Click here to visit the McCormick & Schmick’s website, or here to visit Landry’s Select Club.

WHAT’S HAPPENING RIGHT NOW AT MCCORMICK & SCHMICK’S


The Tasty Little Restaurant Loyalty Fact Book

Packed full of facts about restaurant loyalty and rewards programs, the Tasty Little Restaurant Loyalty Fact Book is based upon a national study of U.S. consumers regarding attitudes and behavior with respect to restaurant rewards programs. The study is called LoyaltyPulse.

Louisville Originals Restaurant Rewards

Louisville Originals Member Rewards Card




We know from our LoyaltyPulse research study that 73% of consumers want one restaurant rewards program that is honored by multiple restaurant brands. The folks at Louisville Originals know that from experience with their multiple-restaurant coalition program. Here’s an excerpt from a recent article in the Louisville Courier-Journal:

Originally begun as a marketing consortium of local independent restaurants that sold gift certificates online every three months, the Louisville Originals program is now best known for its rewards program that enters its fifth year giving 22,554 cardholders credits at member eateries.

“I think we were very hopeful” that the local marketing program would take off, board secretary Kerry DeMuth said, “but you have no way of knowing in these types of things.”

While Louisville Originals has gift certificate programs as well, “I think the rewards (card) programs would be, by far and away, the most popular with customers,” said Siobhan Reidy, an Originals co-founder who owns the Irish Rover restaurants with her husband Michael Reidy.

For every dollar spent at one of the restaurants, card holders get one point. At 150 points, card holders gt a $10 gift certificate — maintained on the card — to use at any of the restaurants. Double points are offered the first Tuesday of the month. There is a 500 point cap for any one visit and no more than $100 in credits can be redeemed by any one person in a visit.

Read the full article at Louisville Courier-Journal and learn more about Louisville Originals at the program website.