Category Archives: Del Frisco’s

List of Restaurant Loyalty Programs – March 13, 2016

LoyaltyPulse Research Finds an Effective Restaurant Loyalty Rewards Program may increase Guest Visits by 35%

LoyaltyPulse Research Finds an Effective Restaurant Loyalty Rewards Program may increase Guest Visits by 35%

LIST OF RESTAURANT LOYALTY REWARDS PROGRAMS AS OF MARCH 13, 2016

Have we missed one? Let us know.

BJs Brewhouse Premier Rewards

Brenner’s Steakhouse Rewards

Bubba Gump Shrimp Co. Rewards

Cadillac Bar Rewards

California Tortilla Burrito Elito

Carmelo’s Rewards

Champps Americana MVP League

Charlie Brown’s Steakhouse Handshake Club

Chart House Rewards

Cheese Burger in Paradise Board Club

Copeland’s of New Orleans Lagniappe Club

Churchill’s Pub

Cosi CosiCard

Crave Loyalty

Dave and Busters Rewards

Davinci Group Frequent Diner Club

Dunkin’ Donuts

Del Frisco’s Steak House Rewards

Don Pablos Habeneros Club

Duffy’s Sports Grill MVP

El Pollo Loco My Loco Rewards

Erbert and Gerbert’s Sandwich Society

Farrelli’s Pizza Fire Club

Freebirds Fanatic Rewards

Gastronomy Frequent Diner

Genghis Grill Khan’s Reward Kard

Gordon Biersch Passport Rewards

Grotto Pizza Swirl Rewards

Hard Rock Rewards

HWY 55 Burgers

J.P. Licks Cow Card

Kabuki Japanese Restaurant Red Mask Club

Kings Family Restaurants Royal Rewards

Kobe Japanese Steakhouse Kobe Rewards

LaMotta’s Italian – Belly Rewards

Landry’s Seafood Rewards

Landry’s Select Club

Lettuce Entertain You Frequent Diner Club

Levy Restaurants

Louisville Originals

Max & Ermas Good Neighbor Rewards

Max Restaurant Group Max Vantage

McCormick & Schmicks Rewards

Mellow Mushroom Beer Club

MOGL

Morton’s The Steakhouse

My Loyal Family

Old Chicago World Beer Tour

Ox & Pen Chicago

Outback Steakhouse My Outback Rewards

P.F. Changs Warrior Rewards

Pacifica Seafood Rewards

Panera Bread My Panera

Papa Gino’s Rewards/D’Angelo’s Rewards

Papa Johns Papa Rewards

Parasole Restaurant Holdings Dining Club

Phillip’s Seafood Friend’s of Phillips

Pita Pit Pit Card

Pizza Ranch Rewards

Qdoba Rewards

Rain Forest Cafe Rewards

Red Mango Club Mango

Red Robin Red Royalty

Restaurant.com Rewards

Restaurants America Frequent Diner

Restaurants Unlimited Eat, Drink & Earn

Rewards Network

Rock Rewards

Ruby’s Diner Jitterbug Club

Rusty Pelican Rewards

Smokey Bones Bones Club

Specialty Restaurants Loyalty Club

My Starbucks Rewards

Stoney River Legendary Rewards

Sullivan’s Steakhouse Rewards

TGI Friday’s Gimme More Stripes

The Counter The List

The Palm 837 Club

Tumbleweed Tex Mex Grill My Tumble Bucks

Del Frisco’s Double Eagle Steak House Rewards

Del Frisco's Double Eagle Steak House Logo




Here’s a description of Del Frisco’s from the restaurant’s website:

Del Frisco’s Double Eagle Steak House planted its roots in Dallas more than 20 years ago. We embody the rich tradition of fine American steak houses, amazing guests through our impeccable chef-driven cuisine, extensive award-winning wine list and unparalleled hospitality. We offer our guests an unforgettable experience in a stunning, energetic atmosphere perfect for special occasions, business affairs or a grand night on the town.

Del Frisco’s is part of the Del Frisco’s Restaurant Group which also includes Sullivan’s Steakhouse and Del Frisco’s Grille. This restaurant loyalty/rewards program that spans three brands charges a one-time membership fee. A couple of important notes about loyalty program membership fees:

  • Members pay a one-time fee to join.  Membership fees are effective at gaining commitment to a restaurant rewards program.  When members are considering their choice for a dining event, the fact that they’ve paid a fee to join a rewards program at one restaurant is a considerable factor when making that choice.  It serves as one of the ‘tie-breakers.’
  • We know from our research (The LoyaltyPulse Study) that just 10% of consumers have paid a fee to join a restaurant rewards program.  However, among those consumers who dine for business (either business exclusively or business and pleasure), nearly one in four have paid a fee to join a restaurant rewards program (22%).
  • We also know that consumer acceptance rate increases with respect to the payment of an enrollment fee if there is an immediate incentive in place.  That immediate incentive exists in this program in the form of a $25 dining credit issued electronically once the member has paid the $25 enrollment fee and enrolled.

With three different restaurant brands participating in this program (Sullivan’s Steakhouse, Del Frisco’s Double Eagle Steak House, Del Frisco’s Grille) the Del Frisco’s Restaurant Group has the opportunity to drive incremental business beyond a single-brand program. We know from our research (The LoyaltyPulse Study) that 73% of consumers find a program that spans multiple brands to be appealing.

PROGRAM DESCRIPTION FROM DEL FRISCO’S WEBSITE

Everyone likes to get something back. As a Del Frisco’s Restaurant Group Rewards Program member, you get to do just that. Simply present your card each time you dine at either Sullivan’s Steakhouse or Del Frisco’s Double Eagle Steak House to earn rewards points. For every dollar spent, you will receive a rewards point. Once accumulated, points can be redeemed for Rewards Dollars, which can be spent in any Sullivan’s, Del Frisco’s or Del Frisco’s Grille across the country.

Our rewards program is just another way we take care of our loyal guests. Sign up today for a one-time fee of $25 and we will load your Rewards Card with $25 in Rewards Dollars upon registration.

TIERS BASED UPON TWELVE-MONTH POINTS EARNING

Levels are calculated monthly and adjusted every 12 months. Points can be accumulated at every Sullivan’s and Del Frisco’s restaurant location.

Silver Card Level – 10,000 Points
Once a valued guests reach this level, they become Silver members. Silver members will receive 1.1 points for every dollar spent.

Gold Card Level – 25,000 Points
Once a valued guests reach this level, they become Gold members. Gold members will receive 1.2 points for every dollar spent.

Platinum Card Level – 50,000 Points
Once a valued guests reach this level, they become Platinum members. Platinum members will receive 1.3 points for every dollar spent.

REWARD REDEMPTION OPTIONS

350 points – $25 Reward
700 points – $50 Reward
1,400 points – $100 Reward
1,850 points – Dinner for 2 Sullivan’s ($130 Value)
2,800 points – Dinner for 2 Del Frisco’s ($200 Value)
3,700 points – Dinner for 4 Sullivan’s ($260 Value)
5,600 points – Dinner for 4 Del Frisco’s ($400 Value)
20,000 points – Sullivan’s Wine Dinner for 10 ($1,400 Value)
40,000 points – Del Frisco’s Wine Dinner for 10 ($2,800 Value)

For more information, visits the rewards section at the Del Frisco’s website.

WHAT’s GOING ON AT FRISCO’S RIGHT NOW?


Sullivan’s Steakhouse Rewards

Sullivans Steakhouse Logo




Sullivan’s is a lively restaurant with something for everyone whether you’re a steak lover or if you fancy terrific seafood. With nineteen locations, it’s part of the Del Frisco’s Restaurant Group which also includes Del Frisco’s Double Eagle Steak House and Del Frisco’s Grille. A couple of key observations about the membership fee charged in the Sullivan’s Rewards Program:

  • Members pay a one-time fee to join.  Membership fees are effective at gaining commitment to a restaurant rewards program.  When members are considering their choice for a dining event, the fact that they’ve paid a fee to join a rewards program at one restaurant is a considerable factor when making that choice.  It serves as one of the ‘tie-breakers.’
  • We know from our research (The LoyaltyPulse Study) that just 10% of consumers have paid a fee to join a restaurant rewards program.  However, among those consumers who dine for business (either business exclusively or business and pleasure), nearly one in four have paid a fee to join a restaurant rewards program (22%).
  • We also know that consumer acceptance rate increases with respect to the payment of an enrollment fee if there is an immediate incentive in place.  That immediate incentive exists in this program in the form of a $25 dining credit issued electronically once the member has paid the $25 enrollment fee and enrolled.

With three different restaurant brands participating in this program (Sullivan’s Steakhouse, Del Frisco’s Double Eagle Steak House, Del Frisco’s Grille) the Del Frisco’s Restaurant Group has the opportunity to drive incremental business beyond a single-brand program. We know from our research (The LoyaltyPulse Study) that 73% of consumers find a program that spans multiple brands to be appealing.

PROGRAM DESCRIPTION FROM SULLIVAN’S WEBSITE

Everyone likes to get something back. As a Del Frisco’s Restaurant Group Rewards Program member, you get to do just that. Simply present your card each time you dine at either Sullivan’s Steakhouse or Del Frisco’s Double Eagle Steak House to earn rewards points. For every dollar spent, you will receive a rewards point. Once accumulated, points can be redeemed for Rewards Dollars, which can be spent in any Sullivan’s, Del Frisco’s or Del Frisco’s Grille across the country.

Our rewards program is just another way we take care of our loyal guests. Sign up today for a one-time fee of $25 and we will load your Rewards Card with $25 in Rewards Dollars upon registration.

TIERS BASED UPON TWELVE-MONTH POINTS EARNING

Levels are calculated monthly and adjusted every 12 months. Points can be accumulated at every Sullivan’s and Del Frisco’s restaurant location.

Silver Card Level – 10,000 Points
Once a valued guests reach this level, they become Silver members. Silver members will receive 1.1 points for every dollar spent.

Gold Card Level – 25,000 Points
Once a valued guests reach this level, they become Gold members. Gold members will receive 1.2 points for every dollar spent.

Platinum Card Level – 50,000 Points
Once a valued guests reach this level, they become Platinum members. Platinum members will receive 1.3 points for every dollar spent.

REWARD REDEMPTION OPTIONS

350 points – $25 Reward
700 points – $50 Reward
1,400 points – $100 Reward
1,850 points – Dinner for 2 Sullivan’s ($130 Value)
2,800 points – Dinner for 2 Del Frisco’s ($200 Value)
3,700 points – Dinner for 4 Sullivan’s ($260 Value)
5,600 points – Dinner for 4 Del Frisco’s ($400 Value)
20,000 points – Sullivan’s Wine Dinner for 10 ($1,400 Value)
40,000 points – Del Frisco’s Wine Dinner for 10 ($2,800 Value)

For more information, visits the rewards section at the Sullivan’s website.

SEE WHAT’S HAPPENING RIGHT NOW AT SULLIVAN’S – via Twitter