• Archive for June, 2016

    Chipotle Chiptopia Rewards

    by  • June 29, 2016 • Loyalty Programs, Restaurant Loyalty Programs, Restaurant Marketing, Restaurant Rewards Programs • 0 Comments

    Chipotle has recently announced a new summer-long loyalty-like program to lure back some of those guests who were scared away by the troubles the company has recently faced. I label this loyalty-like because it’s more of a short-term promotion rather than the long-term strategy that loyalty marketing represents. It’s tough to make significant short-term...

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    Blaze Pizza Rewards

    by  • June 29, 2016 • Loyalty Marketing, Loyalty Programs, Restaurant Loyalty Programs, Restaurant Marketing, Restaurant Rewards Programs, Uncategorized • 0 Comments

    Blaze Pizza is all the rage because of the way the company has reinvented the process of ordering pizza. They’ve turned it into made to order fast casual allowing consumers to select each sauce and topping individually and have their hot, crispy and yummy pizza ready in less than five minutes. Blaze also has...

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    Four Corners Tavern Restaurant Group facing troubles with changes to their rewards program

    by  • June 27, 2016 • Restaurant Loyalty Programs, Restaurant Marketing, Restaurant Rewards Programs • 0 Comments

    This appeared in the Chicago Tribune on June 14, 2016. Consumers are serious about their rewards and can get quite upset when massive changes are made. We’ll see more and more of this as restaurant rewards programs become more pervasive. Restaurant companies must be much more careful about how they implement changes and should...

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    Barnes & Noble Membership Rewards

    by  • June 27, 2016 • Retail Customer Loyalty Programs, Retail Loyalty Programs, Retail Rewards Programs • 0 Comments

    This program has been around for many years and is an integral part of the Barnes & Noble brand experience. Members pay $25 per year for membership and immediately receive $50 in discounts. Members also receive: Free express shipping on BN.com orders. 40% off hardcover best sellers. 10% off just about everything else. If...

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