Del Frisco’s Double Eagle Steak House is a genuine special-occasion destination — the kind of restaurant where a dry-aged bone-in ribeye runs $60-plus before wine, where the bar program commands its own attention, and where a business dinner can carry a check that makes the points math actually interesting. The brand’s loyalty program reflects its corporate parentage: Del Frisco’s is owned by Landry’s, Inc., and its rewards infrastructure runs through the Landry’s Select Club rather than any brand-specific program.
That’s the key fact that shapes every assessment of this program. You are not joining a Del Frisco’s loyalty program. You are joining a Landry’s Select Club membership that happens to work at Del Frisco’s Double Eagle, Del Frisco’s Grille, Sullivan’s Steakhouse, Morton’s The Steakhouse, Chart House, Bubba Gump, and roughly 600 other concepts across the Landry’s portfolio.
Program structure
Membership fee: $25, one-time and non-refundable. No annual renewal charge.
Welcome reward: $25 credit, applied to the account within 24 hours of online registration. This offsets the joining fee entirely if you treat it as a net-zero exchange.
Point earning: 1 point per $1 spent on eligible food, beverage, retail, and gift card purchases at any of the 600+ participating Landry’s locations. No accelerated earning tier for standard members.
Redemption: Points accumulate in 250-point increments. Each 250-point threshold triggers a $25 reward certificate. At a full-price Double Eagle dinner for two — realistically $200-400 depending on wine selection — a member accumulates toward that threshold relatively quickly compared to casual-dining counterparts.
Birthday reward: $25 credit loaded automatically on the first day of your birthday month. No visit requirement to trigger it; just redeem within the birthday month.
President’s Club: The program’s top tier, available to members who spend $7,500 or more and make at least three visits in a rolling 12-month period. Benefits include a $100 birthday reward (structured as four $25 certificates), free valet parking, and highest-priority seating accommodation. For a regular Double Eagle customer entertaining clients quarterly plus occasional personal dinners, the threshold is reachable.
What the numbers actually look like
A guest spending $300 per visit, four times a year, accumulates 1,200 points — generating $100 in reward certificates, representing a roughly 8.3% return on spend (excluding the birthday reward). Add the $25 birthday credit and that effective return rate climbs. Viewed against the $25 joining fee, the program is cash-flow positive in year one for any member who visits twice or more.
The redemption structure matters: $25 certificates in 250-point blocks means you’re always either just above or just below a threshold. Points beyond a completed block carry forward, which is clean — but you don’t get partial credit below 250 points if you stop visiting.
For a guest hitting $7,500 annually — not unusual for someone using Double Eagle as a primary client entertainment venue — the President’s Club math is compelling. The $100 birthday reward alone is meaningfully larger than most fine-dining competitors’ birthday programs, and free valet at a city location where parking can run $30+ per visit adds quiet value.
How the program fits Del Frisco’s audience
This is where the program’s multi-brand structure creates genuine tension. Del Frisco’s Double Eagle is a deliberate choice. Guests who dine there are not interchangeable with guests at Rainforest Cafe, Bubba Gump, or even McCormick & Schmick’s, and the brand recognition that a loyal Double Eagle guest might reasonably expect — a server who knows their wine preference, a host who acknowledges their history with the brand — is not structurally provided by a 600-restaurant portfolio loyalty program.
The program cannot deliver fine-dining CRM. It delivers points.
That’s a real limitation, and it’s worth stating plainly rather than dressing it up. A guest who visits Double Eagle three times a year for anniversaries and business dinners is not building a recognized relationship with the brand through this program the way a regular at an independent restaurant might. They’re accumulating points in a database shared with roughly thirty other Landry’s concepts.
What the program does deliver — efficiently and reliably — is cash value. The birthday reward is automatic. The welcome credit is automatic. The redemption structure is predictable. If you treat it as a cash-back mechanism rather than a recognition program, the Landry’s Select Club is legitimately well-designed at Del Frisco’s price points.
Replacing Rare Rewards
Del Frisco’s previously operated the Rare Rewards program, a brand-specific structure. When Landry’s acquired the brand, Rare Rewards was discontinued and existing members were migrated to Landry’s Select Club. The migration represented a deliberate trade: brand-specificity for portfolio breadth. Former Rare Rewards members received migration communication via registered email; the current program structure replaced all prior program mechanics.
That history is worth noting for longtime Del Frisco’s guests who recall a more brand-specific loyalty experience. The Rare Rewards era is over; what exists now is the Landry’s Select Club with Del Frisco’s as a participating venue.
Documented weaknesses
Member forums and third-party reviews surface two recurring issues worth flagging.
First, redemption transparency: some Landry’s locations are listed as participants but do not honor the card — a problem that reportedly requires hunting through FAQ pages to discover. Double Eagle itself is a confirmed participant, but guests using rewards at other Landry’s brands should verify participation before assuming it.
Second, customer service friction: members dealing with unresolved redemption issues or account discrepancies report difficulty reaching effective support. For a fine-dining audience accustomed to white-glove service in-venue, the contrast with a phone-queue resolution process can be jarring.
Neither issue is program-fatal, but they’re documented enough to mention.
Versus the competitive set
Against Morton’s The Steakhouse — also Landry’s — the program is literally identical, which is both an advantage (cross-brand redemption) and a limitation (no brand differentiation). Against The Palm 837 Club, Double Eagle/Landry’s delivers better cross-portfolio breadth but weaker brand-specific recognition. Independent fine-dining programs at established single-location restaurants often beat both on personal recognition; they obviously can’t compete on multi-venue redemption.
Bottom line
For any Del Frisco’s Double Eagle guest who visits two or more times per year, joining Landry’s Select Club is a financially sound decision. The welcome credit covers the fee, the birthday reward delivers real value at fine-dining prices, and the President’s Club tier rewards genuine high-volume entertainment spenders with benefits that justify the $7,500 threshold.
Do not join expecting a brand-specific loyalty relationship. The program is a cash-back mechanism dressed in fine-dining context, and evaluated honestly on those terms, it works.
Frequently asked questions
What is the membership fee for Landry’s Select Club at Del Frisco’s? A one-time $25 registration fee. No annual renewal charge applies.
Does the $25 fee pay for itself? Yes — members receive a $25 welcome credit within 24 hours of online registration, effectively making the net cost zero.
How do points work? Members earn 1 point per $1 spent on qualifying purchases. Every 250 points generates a $25 reward certificate.
What is the birthday benefit? A $25 reward credit is automatically added to your account on the first day of your birthday month.
What is President’s Club? The top membership tier, requiring $7,500 in spend and three or more visits in a rolling 12-month period. Benefits include a $100 birthday reward (four $25 certificates), free valet parking, and priority seating with preferred accommodation requests honored.
Can I use Landry’s Select Club rewards at other restaurants? Yes — the program is valid across 600+ Landry’s-owned restaurants including Sullivan’s Steakhouse, Del Frisco’s Grille, Morton’s, Chart House, and others.
Was there a previous loyalty program at Del Frisco’s? Yes. The Rare Rewards program was the prior brand-specific program. It was discontinued after Landry’s acquired Del Frisco’s Restaurant Group; existing members were migrated to Landry’s Select Club.
Further Reading from Authoritative Sources
- National Retail Federation — NRF research covers the full spectrum of restaurant loyalty programs including fine dining, providing the peer benchmarks against which Landry’s Select Club is evaluated.
- Landry’s, Inc. — Wikipedia provides context on Landry’s restaurant portfolio scope, which is central to understanding the Select Club’s cross-brand redemption value.



